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bachelor's degree in data analytics
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November 24, 2019 |
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Bachelor’s Degree in Data Analytics Advances Careers

The new degree in data analytics provides in-demand skills within a traditional liberal arts degree.

By Jenny McKeel
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This fall, students in the new undergraduate program in data analytics will gain hands-on skills in a multidisciplinary field that is transforming the business world.

When it comes to 21st-century business operations, few resources are as valuable as big data. Across industries, analysts are examining enormous data sets and delivering insights that allow companies to make decisions that can significantly boost performance and profitability. As a result, data analysts are in surging demand with experts predicting more than 2.7 million job openings in 2020. According to Robert Half Technology’s 2019 Salary Guide, data analysts can earn between $81,000 and $138,000.

Business Management Framework

“We have launched an original program built on a business management framework with a focus on learning skills to be a data analyst in a variety of business contexts,” explained Siamak Zadeh, director of the undergraduate program in data analytics.

Students in the program learn to collect, assess, and manipulate data to enable better decision-making processes across industries—including accounting, finance, retail, supply chain, health care, government, and national security. Students advance their competencies and knowledge of new program languages through hands-on projects that pull real-world data, including social media analytics and publically available financial data that is valuable to financial planners, analysts, and anyone on the wealth management or banking side.

“There is not one single industry that does not need analysts who interpret data to better serve their operations.”

Artificial Intelligence

“We also offer one course just on AI, which promises to be disruptive across all industries,” said Siamak. “We look at the transformative power of AI today and in the future and bring in industry experts from companies like LinkedIn, Uber, and Airbnb to talk about how AI is changing their business processes.”

Graduates are equipped to advance in the sector they are already in or enter a new field as a higher-paid data analyst and enable a better decision-making process for management.

Innovation and Disruption

“There’s significant innovation and disruption in this whole area,” said Siamak. “As a curator of career advancement, we are preparing students to enter this burgeoning field. For many years the financial industry was the primary beneficiary of quantitative analysis. Today, accounting firms are seeking candidates with analytics skills. Companies like Walmart are using optimized data analytics operations to add to profits. Healthcare, government, and security — there is not one single industry that does not need analysts who interpret data to better serve their operations.”

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“Injustice anywhere is a threat to justice everywhere.” – Reverend Dr. Martin Luther King, Jr.

On his 93rd birthday, we still face the same injustices that Reverend King fought tirelessly to correct, reminding us that we must always fight for justice.

Today, we honor Martin Luther King, Jr. and his legacy with an official campus holiday. #MLK
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“Injustice anywhere is a threat to justice everywhere.” – Reverend Dr. Martin Luther King, Jr.

On his 93rd birthday, we still face the same injustices that Reverend King fought tirelessly to correct, reminding us that we must always fight for justice.

Today, we honor Martin Luther King, Jr. and his legacy with an official campus holiday. #MLK

Located in the heart of San Francisco's business and technology community, GGU has always offered proximity to hiring companies that makes it easy for students to network, access internships, and build relationships.

During the pandemic, our move to all-online courses has allowed more students to access a GGU education, online internships, and virtual networking opportunities. We're committed to to bringing the Bay Area's culture of innovation and diversity to all our online degree and certificate programs, virtual job fairs, alumni events, and online workshops and seminars. In everything we do, we pledge to bring the spirit and ethos of GGU to the virtual space.
... See MoreSee Less

Located in the heart of San Franciscos business and technology community, GGU has always offered proximity to hiring companies that makes it easy for students to network, access internships, and build relationships.

During the pandemic, our move to all-online courses has allowed more students to access a GGU education, online internships, and virtual networking opportunities. Were committed to to bringing the Bay Areas culture of innovation and diversity to all our online degree and certificate programs, virtual job fairs, alumni events, and online workshops and seminars. In everything we do, we pledge to bring the spirit and ethos of GGU to the virtual space.

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I came to the U.S. from the Phillippines at age 13, and I struggled with a language barrier at first. Ive learned that the more you put yourself out there, the better you feel. Ive served as a medic in the United States Air Force, Ive modeled for Good American, and Ive recently started a training and consulting company to provide training and consulting solutions for veterans and other individuals and organizations to help navigate their path to success.- Janine Werling, MBA 23

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“I decided to pursue a master’s degree at GGU after arriving to the U.S. from Algeria to open doors as well as open my mind to new possibilities. I felt supported and empowered by each instructor at GGU, I enjoyed being a graduate student, and it will be an unforgettable experience.” - Fatima Saim, EMPA 22

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I completed my MS in Accounting Data & Analytics program and served as the President of the Chi Pi Alpha Accounting and Tax Club to build upon my leadership skills. We hosted an info session with Deloitte, meet-and-greet with alumni, workshop with KP&G, and a CPA info session. Everybody benefitted and Im grateful for the opportunity. - Priyanka Pitale
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